Calbee, Inc. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Makoto Ehara) is delighted to announce the return of its autumn and winter favorite, Potato Chips Luxury Chocolate, to celebrate the 15th anniversary of the product’s debut. The limited-edition chips will be available from Monday, October 20, 2025, at stores nationwide (excluding convenience stores), with sales running until early April 2026.
Since its first launch in 2011, Potato Chips Luxury Chocolate has become a seasonal tradition loved for its irresistible combination of rich chocolate and crispy potato chips. This year’s edition features an enhanced chocolate sweetness designed to delight chocolate enthusiasts, complemented by the subtle addition of coffee and caramel powder for a refined and luxurious flavor profile.
Product Features
Each thick, wavy-cut potato chip is coated with smooth lines of semi-chocolate, delivering a perfect balance of crunch and melt-in-your-mouth richness. The elegant red and gold packaging evokes a sense of indulgence, with imagery of melted chocolate pouring over chips and delicate snowflake motifs to capture the essence of the winter season.
